/* Amy Paulinich – site styles. Palette and type follow CLAUDE.md. */

:root {
  --cornsilk: #FEFAE0;
  --meringue: #F9EBC7;
  --olive: #5F6F52;
  --laurel: #A9B388;
  --camel: #B99470;
  --orange: #C4661F;
  --russet: #783D19;
  --charcoal: #1C1B19;
  --gold: #E8A317;

  --sans: 'Archivo', 'Helvetica Neue', Arial, sans-serif;
  --mono: 'IBM Plex Mono', ui-monospace, Menlo, monospace;
  --serif: 'Instrument Serif', Georgia, serif;

  --gutter: 5%;
  --section: 120px;
}

*, *::before, *::after { box-sizing: border-box; }

html { -webkit-text-size-adjust: 100%; }

body {
  margin: 0;
  background: var(--cornsilk);
  color: var(--charcoal);
  font-family: var(--sans);
  -webkit-font-smoothing: antialiased;
}

img, iframe { max-width: 100%; display: block; }

a { color: var(--charcoal); }
a:hover { color: var(--orange); }

:focus-visible { outline: 2px solid var(--orange); outline-offset: 3px; }

h1, h2, h3, p { margin: 0; }

.sr-only {
  position: absolute; width: 1px; height: 1px; padding: 0; margin: -1px;
  overflow: hidden; clip: rect(0 0 0 0); white-space: nowrap; border: 0;
}

.skip-link {
  position: absolute; left: 16px; top: -60px; z-index: 100;
  background: var(--charcoal); color: var(--cornsilk); padding: 12px 18px;
  font-family: var(--mono); font-size: 13px;
}
.skip-link:focus { top: 16px; color: var(--cornsilk); }

/* ---------- Type helpers ---------- */

.mono { font-family: var(--mono); }

.eyebrow {
  font-family: var(--mono); font-size: 13px; letter-spacing: 0.14em;
  text-transform: uppercase;
}

.body-copy { font-family: var(--mono); font-size: 15px; line-height: 1.7; }
.body-copy--sm { font-family: var(--mono); font-size: 14px; line-height: 1.7; }

.accent {
  font-family: var(--serif); font-style: italic; font-weight: 400;
  color: var(--orange); letter-spacing: -0.01em;
}

.display {
  font-weight: 900; font-size: clamp(44px, 5vw, 76px); line-height: 0.9;
  letter-spacing: -0.05em;
}

.section { padding: var(--section) var(--gutter); }

.section-head {
  display: flex; flex-wrap: wrap; justify-content: space-between; align-items: end;
  gap: 24px; border-bottom: 1px solid var(--charcoal); padding-bottom: 18px;
}
.section-head > p { max-width: 440px; }

.rule-top { border-top: 1px solid var(--charcoal); padding-top: 18px; }

/* ---------- Buttons ---------- */

.btn {
  display: inline-block; text-decoration: none; padding: 16px 28px;
  font-family: var(--mono); font-size: 13px; text-transform: uppercase;
  letter-spacing: 0.1em; line-height: 1.3; border: 1px solid transparent;
  transition: background-color .15s, color .15s;
}
.btn--orange { background: var(--orange); color: var(--charcoal); }
.btn--orange:hover { background: var(--charcoal); color: var(--cornsilk); }
.btn--dark { background: var(--charcoal); color: var(--cornsilk); }
.btn--dark:hover { background: var(--orange); color: var(--charcoal); }
.btn--outline { border-color: var(--charcoal); color: var(--charcoal); }
.btn--outline:hover { background: var(--charcoal); color: var(--cornsilk); }
.btn--lg { padding: 18px 34px; font-size: 14px; }

.text-link {
  font-family: var(--mono); font-size: 13px; text-transform: uppercase;
  letter-spacing: 0.1em;
}

.btn-row { display: flex; flex-wrap: wrap; gap: 16px; }

/* ---------- Header and nav ---------- */

.site-header {
  position: relative; z-index: 20;
  display: flex; align-items: center; justify-content: space-between; gap: 16px;
  padding: 22px var(--gutter); border-bottom: 1px solid var(--charcoal);
  background: var(--cornsilk);
}

.wordmark-sm {
  font-weight: 900; font-size: 22px; letter-spacing: -0.03em; text-decoration: none;
  white-space: nowrap;
}

.nav { display: flex; align-items: center; gap: 28px; }

.nav__list {
  display: flex; align-items: center; gap: 28px; margin: 0; padding: 0; list-style: none;
  font-family: var(--mono); font-size: 13px; text-transform: uppercase; letter-spacing: 0.08em;
}
.nav__list a, .nav__toggle-sub {
  text-decoration: none; color: var(--charcoal);
}
.nav__list a[aria-current="page"] { text-decoration: underline; text-underline-offset: 6px; }

.nav__item--sub { position: relative; }

.nav__toggle-sub {
  background: none; border: 0; padding: 0; cursor: pointer;
  font: inherit; letter-spacing: inherit; text-transform: inherit;
  display: inline-flex; align-items: center; gap: 6px;
}
.nav__toggle-sub:hover { color: var(--orange); }
.nav__toggle-sub .caret { font-size: 10px; transition: transform .15s; }
.nav__toggle-sub[aria-expanded="true"] .caret { transform: rotate(180deg); }

.nav__sub {
  position: absolute; top: calc(100% + 14px); left: -20px; min-width: 260px;
  margin: 0; padding: 8px 0; list-style: none;
  background: var(--meringue); border: 1px solid var(--charcoal);
  box-shadow: 0 20px 40px rgba(0,0,0,0.15);
}
.nav__sub[hidden] { display: none; }
.nav__sub a { display: block; padding: 12px 20px; }
.nav__sub a:hover { background: var(--cornsilk); }

.menu-toggle {
  display: none; background: none; border: 1px solid var(--charcoal); cursor: pointer;
  padding: 12px 16px; font-family: var(--mono); font-size: 13px; text-transform: uppercase;
  letter-spacing: 0.08em; color: var(--charcoal);
}

@media (max-width: 1180px) {
  .menu-toggle { display: inline-block; }
  .nav {
    display: none; position: absolute; top: 100%; left: 0; right: 0;
    flex-direction: column; align-items: stretch; gap: 0;
    background: var(--cornsilk); border-bottom: 1px solid var(--charcoal);
    padding: 8px var(--gutter) 28px;
  }
  .nav.is-open { display: flex; }
  .nav__list { flex-direction: column; align-items: stretch; gap: 0; }
  .nav__list > li { border-bottom: 1px solid rgba(28,27,25,0.2); }
  .nav__list > li > a, .nav__toggle-sub { display: flex; width: 100%; padding: 16px 0; font-size: 14px; }
  .nav__toggle-sub { justify-content: space-between; }
  .nav__sub { position: static; box-shadow: none; border: 0; background: none; padding: 0 0 10px 16px; min-width: 0; }
  .nav__sub a { padding: 10px 0; }
  .nav__sub a:hover { background: none; }
  .nav .btn { margin-top: 22px; text-align: center; }
}

/* ---------- Photo placeholders ---------- */

.shot {
  position: relative; overflow: hidden;
  background: radial-gradient(120% 90% at 80% 15%, #F9EBC7 0%, #B99470 38%, #783D19 78%, #3a1e0d 100%);
}
.shot--cool { background: radial-gradient(110% 90% at 20% 20%, #FEFAE0 0%, #A9B388 42%, #5F6F52 78%, #2b3325 100%); }
.shot--dark { background: radial-gradient(90% 70% at 60% 35%, #C4661F 0%, #783D19 48%, #2a160a 100%); }
.shot--sage { background: radial-gradient(110% 90% at 70% 20%, #A9B388 0%, #5F6F52 45%, #2b3325 100%); }
.shot::after {
  content: ""; position: absolute; inset: 0; pointer-events: none;
  background-image:
    radial-gradient(rgba(0,0,0,.35) 0.7px, transparent 0.8px),
    radial-gradient(rgba(255,255,255,.18) 0.6px, transparent 0.7px);
  background-size: 3px 3px, 4px 4px; background-position: 0 0, 1px 2px;
  mix-blend-mode: overlay;
}
.shot > img, .shot > video { width: 100%; height: 100%; object-fit: cover; }

.tag {
  position: absolute; left: 14px; bottom: 12px; right: 14px; z-index: 1;
  font-family: var(--mono); font-size: 11px; letter-spacing: .06em; line-height: 1.5;
  color: var(--cornsilk); text-transform: uppercase;
}
.tag b {
  display: inline-block; background: var(--charcoal); color: var(--cornsilk);
  padding: 2px 6px; margin-right: 6px; font-weight: 500;
}

/* ---------- Hero ---------- */

.hero { padding: 48px var(--gutter) 0; }

.hero__wordmark {
  font-weight: 900; font-size: clamp(56px, 15vw, 230px); line-height: 0.82;
  letter-spacing: -0.06em;
}

.hero__meta {
  display: flex; justify-content: space-between; flex-wrap: wrap; gap: 12px;
  margin-top: 24px; padding-top: 14px; border-top: 1px solid var(--charcoal);
}

.hero-band { padding: 40px var(--gutter) 96px; }
.hero-band__shot { height: 620px; }

.hero-cards {
  position: relative; display: grid; align-items: end;
  grid-template-columns: repeat(auto-fit, minmax(min(320px, 100%), 1fr));
  gap: 48px; margin-top: -260px; padding: 0 4%;
}

.card {
  background: var(--meringue); padding: 40px;
  box-shadow: 0 30px 60px rgba(0,0,0,0.25);
}
.card--portrait { padding: 28px; max-width: 440px; width: 100%; justify-self: start; }
.card--portrait .shot { height: auto; aspect-ratio: 2 / 3; }
.card__quote { margin-top: 22px; font-family: var(--serif); font-style: italic; font-size: 22px; }
.card__headline {
  font-weight: 800; font-size: clamp(28px, 3.2vw, 46px); line-height: 1.05; letter-spacing: -0.03em;
}
.card .eyebrow { margin-bottom: 18px; }
.card .body-copy { margin: 22px 0 30px; }

@media (max-width: 700px) {
  .hero { padding-top: 32px; }
  .hero__meta { flex-direction: column; gap: 4px; font-size: 12px; }
  .hero-band { padding-bottom: 64px; }
  .hero-band__shot { height: 440px; }
  .hero-cards { margin-top: -180px; gap: 24px; padding: 0 12px; }
  .card { padding: 26px 22px; }
  .card--portrait { padding: 16px; max-width: none; }
}

/* ---------- Ticker ---------- */

.ticker {
  overflow: hidden; background: var(--olive); color: var(--cornsilk); padding: 22px 0;
  border-top: 1px solid var(--charcoal); border-bottom: 1px solid var(--charcoal);
}
.ticker__track { display: flex; width: max-content; animation: slide 40s linear infinite; }
.ticker__item {
  font-weight: 800; font-size: 34px; letter-spacing: -0.02em; padding: 0 28px; white-space: nowrap;
}
.ticker__item span {
  font-family: var(--serif); font-style: italic; font-weight: 400; color: var(--meringue);
}
@keyframes slide { from { transform: translateX(0); } to { transform: translateX(-50%); } }
@media (prefers-reduced-motion: reduce) {
  .ticker__track { animation: none; }
  html { scroll-behavior: auto; }
}
@media (max-width: 700px) { .ticker__item { font-size: 26px; padding: 0 20px; } }

/* ---------- Split panel (photo + copy) ---------- */

.split {
  display: grid; grid-template-columns: repeat(auto-fit, minmax(min(340px, 100%), 1fr));
  border: 1px solid var(--charcoal);
}
.split__shot { min-height: 640px; border-right: 1px solid var(--charcoal); }
.split__body {
  padding: 56px 48px; display: flex; flex-direction: column; gap: 28px; background: var(--meringue);
}
@media (max-width: 760px) {
  .split__shot { min-height: 420px; border-right: 0; border-bottom: 1px solid var(--charcoal); }
  .split__body { padding: 36px 22px; }
}

/* ---------- Prices ---------- */

.prices {
  display: grid; grid-template-columns: repeat(2, minmax(0, 1fr));
  border-top: 1px solid var(--charcoal); margin-top: auto;
}
.prices > div { padding: 22px 20px 0 0; }
.prices > div + div { padding: 22px 0 0 20px; border-left: 1px solid var(--charcoal); }

.price-label { font-family: var(--mono); font-size: 12px; letter-spacing: 0.12em; text-transform: uppercase; }
.price {
  margin-top: 8px; font-weight: 800; font-size: 36px; letter-spacing: -0.03em; line-height: 1.1;
}
.price small { font-size: 15px; font-weight: 500; letter-spacing: 0; }

.price-bar {
  display: grid; grid-template-columns: repeat(auto-fit, minmax(min(260px, 100%), 1fr));
  background: var(--olive); color: var(--cornsilk); margin-top: 40px;
}
.price-bar > div { padding: 26px 32px; }
.price-bar > div + div { border-left: 1px solid var(--laurel); }
.price-bar .price { font-size: 34px; }
.price-bar .price-note { margin-top: 6px; font-family: var(--mono); font-size: 13px; color: var(--meringue); }

@media (max-width: 600px) {
  .prices { grid-template-columns: 1fr; }
  .prices > div + div { border-left: 0; padding-left: 0; margin-top: 18px; border-top: 1px solid var(--charcoal); }
  .price-bar > div { padding: 22px; }
  .price-bar > div + div { border-left: 0; border-top: 1px solid var(--laurel); }
}

/* ---------- Card grids ---------- */

.grid-3 {
  display: grid; grid-template-columns: repeat(auto-fit, minmax(min(280px, 100%), 1fr));
  gap: 32px; margin-top: 40px;
}

.service-card { display: flex; flex-direction: column; gap: 18px; }
.service-card .shot { height: 420px; }
.service-card .eyebrow { font-size: 12px; border-top: 1px solid var(--charcoal); padding-top: 12px; }
.service-card h3 { font-weight: 800; font-size: 30px; letter-spacing: -0.03em; }

.reel-card { display: flex; flex-direction: column; gap: 16px; }
.reel-card .shot { aspect-ratio: 9 / 16; max-height: 560px; }
.reel-card__foot {
  display: flex; justify-content: space-between; align-items: baseline; gap: 12px;
  border-top: 1px solid var(--charcoal); padding-top: 12px;
}
.reel-card h3 { font-weight: 800; font-size: 26px; letter-spacing: -0.03em; }

.section-foot { margin-top: 40px; }

/* ---------- SEO russet panel ---------- */

.seo-panel {
  display: grid; grid-template-columns: repeat(auto-fit, minmax(min(340px, 100%), 1fr));
  background: var(--russet); color: var(--cornsilk);
}
.seo-panel a:not(.btn) { color: var(--cornsilk); }
.seo-panel__shot { min-height: 720px; }
.seo-panel__big {
  position: absolute; z-index: 1; top: 34%; left: -0.08em; font-weight: 900;
  font-size: clamp(64px, 9vw, 150px); letter-spacing: -0.06em; color: var(--charcoal); line-height: 0.85;
}
.seo-panel__amp {
  position: absolute; z-index: 1; top: 58%; right: 6%; font-family: var(--serif); font-style: italic;
  font-size: clamp(44px, 5vw, 84px); color: var(--charcoal); line-height: 0.9;
}
.seo-panel__body {
  padding: 72px 6%; display: flex; flex-direction: column; gap: 26px; justify-content: center;
}
.seo-panel__body .eyebrow { color: var(--meringue); }
.seo-panel__body h2 { font-weight: 900; font-size: clamp(36px, 4vw, 62px); line-height: 0.95; letter-spacing: -0.04em; }
.seo-panel__price {
  border-top: 1px solid var(--camel); padding-top: 22px;
  display: flex; flex-wrap: wrap; gap: 12px 32px; align-items: baseline;
}
.seo-panel__price .price { font-size: 40px; margin: 0; }
.seo-panel .btn, .seo-panel .text-link { align-self: flex-start; }
@media (max-width: 760px) {
  .seo-panel__shot { min-height: 420px; }
  .seo-panel__body { padding: 48px 22px 56px; }
}

/* ---------- Reviews ---------- */

.stars { color: var(--gold); letter-spacing: 2px; }

.rating { display: flex; align-items: center; gap: 14px; font-family: var(--mono); font-size: 14px; }
.rating .stars { font-size: 22px; }

.reviews {
  display: grid; grid-template-columns: repeat(auto-fit, minmax(min(320px, 100%), 1fr));
  gap: 24px; margin-top: 40px;
}

.review {
  background: var(--meringue); border: 1px solid var(--charcoal); padding: 30px;
  display: flex; flex-direction: column; gap: 16px;
}
.review__top { display: flex; justify-content: space-between; align-items: center; gap: 12px; }
.review__top .stars { font-size: 20px; }
.review__label { font-family: var(--mono); font-size: 12px; letter-spacing: 0.1em; text-transform: uppercase; }
.review__text { font-family: var(--mono); font-size: 14px; line-height: 1.7; white-space: pre-line; }
.review__who {
  display: flex; align-items: center; gap: 12px; margin-top: auto;
  border-top: 1px solid var(--camel); padding-top: 16px;
}
.avatar {
  width: 40px; height: 40px; border-radius: 50%; color: var(--cornsilk); flex: none;
  display: flex; align-items: center; justify-content: center; font-weight: 800; font-size: 17px;
}
.review__name { font-weight: 800; font-size: 17px; letter-spacing: -0.01em; }
@media (max-width: 600px) { .review { padding: 22px; } }

/* ---------- Free resources ---------- */

.resources-section { background: var(--meringue); border-top: 1px solid var(--charcoal); padding-top: 100px; padding-bottom: 100px; }

.resources {
  display: grid; grid-template-columns: repeat(auto-fit, minmax(min(230px, 100%), 1fr));
  gap: 24px; margin-top: 40px;
}

.resource {
  display: flex; flex-direction: column; gap: 12px; text-decoration: none; color: var(--charcoal);
}
.resource .shot { aspect-ratio: 16 / 9; }
.resource__quote {
  position: absolute; z-index: 1; top: 14px; left: 14px; right: 14px; font-weight: 900;
  font-size: clamp(18px, 1.7vw, 26px); line-height: 1; letter-spacing: -0.03em;
  color: var(--cornsilk); white-space: pre-line;
}
.resource__play {
  position: absolute; z-index: 1; top: 50%; left: 50%; transform: translate(-50%, -50%);
  width: 56px; height: 56px; border-radius: 50%; background: var(--orange); color: var(--charcoal);
  display: flex; align-items: center; justify-content: center; font-size: 20px; padding-left: 4px;
  opacity: 0; transition: opacity .2s;
}
.resource:hover .resource__play, .resource:focus-visible .resource__play { opacity: 1; }
.resource:hover { color: var(--charcoal); }
.resource:hover .resource__title { color: var(--orange); }
.resource__title { font-weight: 800; font-size: 19px; letter-spacing: -0.02em; line-height: 1.2; }
.resource__blurb { font-family: var(--mono); font-size: 13px; line-height: 1.6; }

/* Video pop-up */
.video-modal {
  width: min(1100px, 92vw); padding: 0; border: 0; background: var(--charcoal);
}
.video-modal::backdrop { background: rgba(28,27,25,0.85); }
.video-modal__frame { aspect-ratio: 16 / 9; width: 100%; }
.video-modal__frame iframe { width: 100%; height: 100%; border: 0; }
.video-modal__bar {
  display: flex; justify-content: space-between; align-items: center; gap: 16px;
  padding: 12px 16px; color: var(--cornsilk); font-family: var(--mono); font-size: 13px;
}
.video-modal__close {
  background: var(--orange); color: var(--charcoal); border: 0; cursor: pointer;
  padding: 10px 16px; font-family: var(--mono); font-size: 12px; text-transform: uppercase; letter-spacing: 0.1em;
}

/* ---------- CTA band ---------- */

.cta { padding: 160px var(--gutter); text-align: center; }
.cta__inner {
  position: relative; z-index: 1; max-width: 980px; margin: 0 auto; color: var(--cornsilk);
  display: flex; flex-direction: column; align-items: center; gap: 36px;
}
.cta h2 { font-weight: 900; font-size: clamp(36px, 5.4vw, 84px); line-height: 0.95; letter-spacing: -0.045em; }
.cta .body-copy { max-width: 620px; }
.cta .tag { text-align: left; }
@media (max-width: 700px) { .cta { padding: 110px var(--gutter) 130px; } }

/* ---------- Footer ---------- */

.site-footer { padding: 64px var(--gutter) 40px; background: var(--olive); color: var(--cornsilk); }
.site-footer a { color: var(--cornsilk); }
.site-footer a:hover { color: var(--meringue); text-decoration-thickness: 2px; }
.footer-grid { display: grid; grid-template-columns: repeat(auto-fit, minmax(220px, 1fr)); gap: 40px; }
.footer-wordmark { font-weight: 900; font-size: 44px; line-height: 0.85; letter-spacing: -0.05em; }
.footer-col { display: flex; flex-direction: column; gap: 10px; font-family: var(--mono); font-size: 14px; }
.footer-col .eyebrow { font-size: 12px; margin-bottom: 6px; color: var(--meringue); }
.footer-base {
  margin-top: 56px; padding-top: 18px; border-top: 1px solid var(--laurel);
  font-family: var(--mono); font-size: 12px; color: var(--meringue);
}

/* ---------- Inner pages ---------- */

.page-hero { padding: 64px var(--gutter) 0; }
.page-hero__title {
  font-weight: 900; font-size: clamp(52px, 9vw, 150px); line-height: 0.86; letter-spacing: -0.055em;
}
.page-hero__meta {
  display: flex; justify-content: space-between; flex-wrap: wrap; gap: 12px;
  margin-top: 28px; padding-top: 14px; border-top: 1px solid var(--charcoal);
}
.page-hero__intro {
  display: grid; grid-template-columns: repeat(auto-fit, minmax(min(320px, 100%), 1fr));
  gap: 32px 64px; margin-top: 48px; align-items: start;
}
.lede { font-weight: 800; font-size: clamp(24px, 2.6vw, 38px); line-height: 1.1; letter-spacing: -0.03em; }

.breadcrumb { font-family: var(--mono); font-size: 12px; letter-spacing: 0.12em; text-transform: uppercase; margin-bottom: 28px; }
.breadcrumb a { text-decoration: none; }
.breadcrumb span { margin: 0 8px; }

/* Numbered list rows (pain points, steps) */
.rows { margin: 40px 0 0; padding: 0; list-style: none; border-top: 1px solid var(--charcoal); }
.row {
  display: grid; grid-template-columns: 90px 1fr; gap: 8px 32px; padding: 30px 0;
  border-bottom: 1px solid var(--charcoal);
}
.row__num { font-family: var(--mono); font-size: 13px; letter-spacing: 0.14em; padding-top: 8px; }
.row h3 { font-weight: 800; font-size: clamp(22px, 2.4vw, 34px); letter-spacing: -0.03em; line-height: 1.1; }
.row p { margin-top: 10px; max-width: 760px; }
@media (max-width: 600px) { .row { grid-template-columns: 1fr; padding: 24px 0; } .row__num { padding-top: 0; } }

/* From / to pairs */
.from-to { display: grid; grid-template-columns: repeat(auto-fit, minmax(min(260px, 100%), 1fr)); gap: 1px; margin-top: 40px; border: 1px solid var(--charcoal); background: var(--charcoal); }
@media (min-width: 1000px) { .from-to { grid-template-columns: repeat(3, 1fr); } }
.from-to__item { padding: 32px 28px; display: flex; flex-direction: column; gap: 14px; background: var(--meringue); }
.from-to__from { font-family: var(--mono); font-size: 14px; line-height: 1.6; text-decoration: line-through; text-decoration-color: var(--orange); text-decoration-thickness: 1px; }
.from-to__to { font-weight: 800; font-size: 24px; letter-spacing: -0.03em; line-height: 1.1; margin-top: auto; }

/* Inclusions */
.includes {
  display: grid; grid-template-columns: repeat(auto-fit, minmax(min(280px, 100%), 1fr));
  gap: 0; margin-top: 40px; border-top: 1px solid var(--charcoal); border-left: 1px solid var(--charcoal);
}
.include {
  padding: 32px 28px; border-right: 1px solid var(--charcoal); border-bottom: 1px solid var(--charcoal);
  display: flex; flex-direction: column; gap: 14px;
}
.include .eyebrow { font-size: 12px; }
.include h3 { font-weight: 800; font-size: 26px; letter-spacing: -0.03em; line-height: 1.1; }
.ticks { margin: 0; padding: 0; list-style: none; font-family: var(--mono); font-size: 14px; line-height: 1.6; }
.ticks li { position: relative; padding-left: 22px; margin-top: 8px; }
.ticks li::before { content: "✦"; position: absolute; left: 0; top: 0; color: var(--orange); font-size: 12px; }
.ticks--light li::before { color: var(--meringue); }

/* Two-tier package comparison */
.tiers { display: grid; grid-template-columns: repeat(auto-fit, minmax(min(300px, 100%), 1fr)); gap: 24px; margin-top: 28px; }
.tier { border: 1px solid var(--charcoal); background: var(--meringue); padding: 28px; display: flex; flex-direction: column; gap: 14px; }
.tier--dark { background: var(--olive); color: var(--cornsilk); border-color: var(--olive); }
.tier .price { margin-top: 0; font-size: 32px; }

.service-block { padding-top: 64px; }
.service-block + .service-block { margin-top: 64px; border-top: 1px solid var(--charcoal); }
.service-block__head {
  display: grid; grid-template-columns: repeat(auto-fit, minmax(min(320px, 100%), 1fr)); gap: 32px 64px; align-items: start;
}
.service-block__head .shot { aspect-ratio: 4 / 5; max-height: 520px; }
.service-block__copy { display: flex; flex-direction: column; gap: 20px; }
.service-block__copy h2 { font-weight: 900; font-size: clamp(36px, 4vw, 58px); line-height: 0.95; letter-spacing: -0.045em; }

/* Add-on list */
.addons { margin-top: 40px; border-top: 1px solid var(--charcoal); }
.addon {
  display: grid; grid-template-columns: minmax(0, 1fr) auto; gap: 8px 32px; align-items: baseline;
  padding: 26px 0; border-bottom: 1px solid var(--charcoal);
}
.addon h3 { font-weight: 800; font-size: 24px; letter-spacing: -0.03em; }
.addon p { grid-column: 1; }
.addon .price { grid-column: 2; grid-row: 1 / span 2; margin: 0; font-size: 28px; text-align: right; }
@media (max-width: 600px) {
  .addon { grid-template-columns: 1fr; }
  .addon .price { grid-column: 1; grid-row: auto; text-align: left; }
}

/* Featured quote */
.feature-quote { display: grid; grid-template-columns: repeat(auto-fit, minmax(min(320px, 100%), 1fr)); gap: 40px 64px; align-items: center; }
.feature-quote blockquote { margin: 0; }
.feature-quote__text {
  font-family: var(--serif); font-style: italic; font-size: clamp(28px, 3.4vw, 50px); line-height: 1.1;
}
.feature-quote__who { display: flex; align-items: center; gap: 12px; margin-top: 28px; }

/* Sticky aside layout */
.with-aside { display: grid; grid-template-columns: minmax(0, 1fr) minmax(0, 1.4fr); gap: 48px 64px; align-items: start; margin-top: 40px; }
.with-aside__media { position: sticky; top: 24px; }
.with-aside__media .shot { aspect-ratio: 4 / 5; }
.with-aside .rows { margin-top: 0; }
@media (max-width: 900px) {
  .with-aside { grid-template-columns: 1fr; }
  .with-aside__media { position: static; }
  .with-aside__media .shot { aspect-ratio: 16 / 10; }
}

.benefits { display: grid; grid-template-columns: repeat(auto-fit, minmax(min(240px, 100%), 1fr)); background: var(--olive); color: var(--cornsilk); margin-top: 48px; }
.benefits > p { padding: 28px 32px; font-weight: 800; font-size: 22px; letter-spacing: -0.02em; line-height: 1.15; }
.benefits > p + p { border-left: 1px solid var(--laurel); }
@media (max-width: 800px) { .benefits > p + p { border-left: 0; border-top: 1px solid var(--laurel); } }

/* FAQ accordions */
.faq-nav { display: flex; flex-wrap: wrap; gap: 12px; margin-top: 36px; }
.faq-group { margin-top: 80px; }
.faq-group h2 { font-weight: 900; font-size: clamp(32px, 3.6vw, 52px); line-height: 0.95; letter-spacing: -0.045em; }
.faq-list { margin-top: 24px; border-top: 1px solid var(--charcoal); }
.faq { border-bottom: 1px solid var(--charcoal); }
.faq summary {
  list-style: none; cursor: pointer; display: flex; justify-content: space-between; align-items: center; gap: 24px;
  padding: 24px 0; font-weight: 800; font-size: clamp(19px, 1.8vw, 24px); letter-spacing: -0.02em; line-height: 1.2;
}
.faq summary::-webkit-details-marker { display: none; }
.faq summary::after {
  content: "+"; flex: none; width: 36px; height: 36px; border: 1px solid var(--charcoal); border-radius: 50%;
  display: flex; align-items: center; justify-content: center; font-family: var(--mono); font-weight: 400; font-size: 20px;
}
.faq[open] summary::after { content: "–"; background: var(--charcoal); color: var(--cornsilk); }
.faq summary:hover { color: var(--orange); }
.faq__a { padding: 0 60px 28px 0; max-width: 820px; white-space: pre-line; }
@media (max-width: 600px) { .faq__a { padding-right: 0; } }

/* Contact methods */
.contact-grid { display: grid; grid-template-columns: repeat(auto-fit, minmax(min(260px, 100%), 1fr)); gap: 0; margin-top: 40px; border-top: 1px solid var(--charcoal); border-left: 1px solid var(--charcoal); }
.contact-card {
  padding: 36px 28px; border-right: 1px solid var(--charcoal); border-bottom: 1px solid var(--charcoal);
  display: flex; flex-direction: column; gap: 14px; text-decoration: none; color: var(--charcoal); min-height: 260px;
}
.contact-card h2 { font-weight: 800; font-size: 28px; letter-spacing: -0.03em; }
.contact-card__value { font-family: var(--mono); font-size: 15px; word-break: break-word; margin-top: auto; }
.contact-card--primary { background: var(--orange); }
.contact-card:hover h2 { color: var(--orange); }
.contact-card--primary:hover { background: var(--charcoal); color: var(--cornsilk); }
.contact-card--primary:hover h2 { color: var(--cornsilk); }

.bg-meringue { background: var(--meringue); }
.bt { border-top: 1px solid var(--charcoal); }
.mt-24 { margin-top: 24px; }
.mt-40 { margin-top: 40px; }
.stack { display: flex; flex-direction: column; gap: 20px; }

/* Hero video tag sits top-left so the overlapping cards don't hide it */
.hero-band__shot .tag { top: 14px; bottom: auto; }

@media (max-width: 700px) {
  :root { --section: 72px; }
  .faq-group { margin-top: 56px; }
}

/* Keep nav labels and the header Enquire button on 1 line */
.nav__list a, .nav__toggle-sub, .site-header .btn { white-space: nowrap; }

/* 5 equal columns on wide screens (About strengths) */
@media (min-width: 1100px) { .includes--5 { grid-template-columns: repeat(5, 1fr); } }

/* Stat grid with count-up numbers (About page) */
.stats { display: grid; grid-template-columns: repeat(2, minmax(0, 1fr)); border-top: 1px solid var(--charcoal); margin-top: auto; }
.stat { padding: 20px 16px 4px 0; display: flex; flex-direction: column; gap: 6px; }
.stat:nth-child(even) { padding-left: 16px; border-left: 1px solid var(--charcoal); }
.stat:nth-child(n+3) { border-top: 1px solid var(--charcoal); }
.stat__num { font-weight: 800; font-size: clamp(30px, 3vw, 40px); letter-spacing: -0.03em; line-height: 1; font-variant-numeric: tabular-nums; }
.stat__label { font-family: var(--mono); font-size: 12px; letter-spacing: 0.08em; text-transform: uppercase; line-height: 1.5; }

/* About strengths: editorial list, big heading left, words right */
.strengths { margin-top: 56px; border-top: 1px solid var(--charcoal); }
.strength {
  display: grid; grid-template-columns: minmax(0, 1fr) minmax(0, 1.3fr); gap: 12px 48px; align-items: baseline;
  padding: 28px 0; border-bottom: 1px solid var(--charcoal);
}
.strength h3 { font-weight: 900; font-size: clamp(30px, 4vw, 56px); line-height: 0.95; letter-spacing: -0.045em; }
.strength p { max-width: 560px; }
.strength strong { font-weight: 700; }
@media (max-width: 700px) { .strength { grid-template-columns: 1fr; padding: 22px 0; } }

.body-copy strong { font-weight: 700; }

/* Real photo or video in a shot slot: no placeholder grain, fill the frame */
.shot--media::after { display: none; }
.shot--media video, .shot--media img { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; }

/* Accent words on dark closing sections: cream for readability */
.cta .accent { color: var(--meringue); }

/* Real photos: free resource thumbnails get a dark wash so the quote stays readable */
.resource__thumb::before { content: ""; position: absolute; inset: 0; z-index: 1; background: linear-gradient(180deg, rgba(28,27,25,.72) 0%, rgba(28,27,25,.25) 55%, rgba(28,27,25,.55) 100%); }
.resource__thumb .resource__quote, .resource__thumb .resource__play, .resource__thumb .tag { z-index: 2; }
/* SEO panel: soften the photo so the big SEO type reads */
.seo-panel__shot.shot--media img { filter: brightness(1.15) contrast(.9); }
.seo-panel__shot .seo-panel__big, .seo-panel__shot .seo-panel__amp { color: var(--cornsilk); text-shadow: 0 2px 24px rgba(0,0,0,.35); }

/* Closing CTA video: dark wash so the heading and button stay readable */
.cta.shot--media::before { content: ""; position: absolute; inset: 0; z-index: 1; background: rgba(28,27,25,.55); }
.cta.shot--media video { object-position: center top; }
.cta.shot--media .cta__inner { z-index: 2; }

/* Hero: 3 portrait reels side by side. On phones, show the middle reel only */
@media (max-width: 700px) {
  .hero-band__shot video { left: -100%; right: auto; width: 300%; }
}

/* Hero: single text card, sits right over the video band */
.hero-cards { display: flex; justify-content: flex-end; }
.hero-cards .card { max-width: 780px; }

/* Numbered rows straight under a section heading: the heading's rule is enough, no double line */
.section-head + .rows { border-top: 0; margin-top: 12px; }