Marketing for tradies & builders
Think
Enquiries while you sleep, rather than losing sleep over CapCut.
What it is
A weekly marketing retainer for trade and building businesses that want their hands on the tools, not stuck behind a computer. A steady, predictable enquiry system, instead of lying awake worrying about the work drying up.
Stick to what you know, and what you’re good at. Let me do the rest.
Enquire now ↗Sound familiar?
Marketing’s the thing you know you should be doing, but never actually get to. Here’s what changes.
01
From: Feast or famine bookings. Flat out one month, worrying about work drying up the next.
To: A steady stream of enquiries
02
From: No idea what to post, and you feel ridiculous taking selfies on the job site.
To: Done-for-you content that fills your calendar
03
From: An email list that’s dead, or may as well be.
To: Past clients coming back for repeat work
04
From: Money sitting in your inbox. Enquiries nobody followed up.
To: Easy cash flow and consistency
05
From: People only know you for 1 thing.
To: “Wait, you do that too?” Every service you offer, front and centre.
06
From: A quiet Facebook page with old amateur content.
To: A brand that looks as professional as your work, and a name locals recognise.
How it works
5 steps from first chat to a marketing system that runs while you’re on site.
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01
Choose your retainer
15 or 20 hours a week, depending on how much content and campaign work you want.
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02
Complimentary onboarding meeting
We map out your current business structure and enquiry system (if there is one), and I get to know how your business really works.
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03
Your 4-week trial begins
I flesh out content ideas and plan your campaigns. You approve them. That’s it.
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04
Half-day content shoot with Gracie
Gracie, my videographer and photographer, comes on site within your first 6 weeks, then every quarter. You do the job, we capture it. No selfies required.
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05
Strategy goes live by week 8
Your social media and email marketing are up and running, and I keep them running from there.
Someone else carrying the marketing load, so you don’t have to think about it.
Off the tools at finish time, not after another hour on the laptop.
More hours on the job, none spent staring at a blank caption box.
What’s included
Everything you need to get your name out there, show off every service you offer and keep the enquiries coming. Handled start to finish.
01
Marketing strategy & creative planning
- An overarching marketing strategy built around your business and goals
- Ongoing content and campaign planning for consistent cash flow and cash injections
- Planned around a full job calendar, your quiet periods and your busy periods
02
Social media management
- Campaigns built to boost enquiries and quote requests
- Content creation, editing and graphics
- Scheduling and posting
- Caption writing
03
Email marketing
- An easy enquiry form, linked across all your socials
- Automated emails that nurture new enquiries through to booking
- Automated emails that bring past clients back for repeat business
- Regular email campaigns and ongoing strategy
04
Data tracking
- Tracking and analysis across your social media and email, so we know what’s bringing in work
Every package starts with a 4-week trial. After that it’s a rolling contract with 4 weeks’ notice to cancel.
Add-ons
Want to go further? Tack these on any time.
SEO & Google Business Management
Show up when locals search ‘builder near me’. Google Business optimisation, review management, blog strategy and SEO, website updates and backlink outreach.
$999/month + GST
Meta Ads Management
Facebook and Instagram ads to fill quiet periods fast. Priced on the depth of the campaign.
Quoted
What a trade business owner says
Google review
“Amy has taken the stress out of marketing for my business… Reliable, great communicator and genuinely understands what a small trade business needs.”
Not the perfect fit? Tell me what you’re imagining.
Just hit me up with what you need and I’ll see what I can do.
Enquire now ↗